All or Nothing Fundraising Online

Writing a book, recording an album, filming a movie? Want to sail around the globe? Take note of online fundraising service Kickstarter. It takes a cue from Malcolm Gladwell and allows you to raise funds for a project, but donations can only be collected if you reach your fundraising goal. CEO Perry Chen gives tips on how to best raise funds for your creative project.

[Update: Local Baltimore filmmaker Matt Porterfield raised funds to finance his feature film Putty Hill using Kickstarter. via The Washington Post.]

air date: March 30, 2010