Legal needs can be one of the most daunting (and expensive) parts of setting up a small business, either as a freelancer, contract employee or as a small business looking to hire.
Docracy, a new NYC-based startup now in beta, aims to crowdsource basic legal needs to make it easier to get the legal stuff done and get on with the running of your business. It’s a great resource for standard legal documents that can be customized to your needs.
If you’re comfortable with basic legal language, it’s a great repository for standard forms that can be tweaked for each use, such as Non-Disclosure Agreements, Consulting Contracts, basic employment offer agreements, and more. There’s even a “startup bundle” that packages relevant documents together for those looking to get their company off the ground.
We especially love that documents can be edited, saved, and signed online to expedite contract signings. Agreements signed via Docracy are guaranteed legally enforceable.
It’s important to note that Docracy isn’t your lawyer. They’re very clear that the documents on their site don’t constitute legal advice, so if you have anything specific to your situation, or any questions about their standard documents, it’s definitely wise to consult with an actual lawyer or legal professional.
But at the very least, Docracy is an amazing time-saver for those looking to save time and money to launch their business into the world.
Shakespeare wrote “What’s in a name? That which we call a rose, by any other name would smell as sweet.”. Nothing could be further from the truth in business. Naming and slogans are some of the most important aspects of branding. People do not ask for a facial tissue, they ask for a Kleenex, rather than an adhesive bandage one might ask for a Band-Aid. When companies want to distance themselves from a product that has tanked, they change the name, when they want to be associated with something great they adopt it’s name or naming convention. Take for instance the letter ‘i’ in front of a product name, mimicking the iPod, accessories for the device often are named with an ‘i’, for example iDock or iClock. Recently at the company where I work, we did some market research and found that some small changes to our name would greatly improve how our product was received by our potential customers.
Before now when the time came to name or rename a brand the only way to make sure that you were not using a name that was already associated with another brand or product was to pour over thousands of pages of patent records, or even worse, pay an expensive attorney to do so. Why pay a lawyer to do what your iPad can do for five bucks with Quisitive? Thіѕ awesome app allows users tο screen аnd search аll οf thе trademark аnd patent filings іn thе United States, аll frοm thеir iOS device. Fοr thе entrepreneur or marketing professional οn thе gο, thіѕ is a critical tool tο add tο your kit. If you think that this would be useful to you give іt a download аnd lеt υѕ know what you think іn thе comments.