Outsourcing Expertise: eBay and Google Expert Networks Coming Down the Pipeline

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We spend a lot of time talking about ways we can best manage our time. And when there’s a lot on our plates, the dream is just to get someone to take care of business for us. Fortunately, we looked at ways to do just that: there are a lot of small-scale outsourcing options available, connecting people that have surplus time with people that have a deficit.

This has always been one of the promises of the web: connecting people that wouldn’t otherwise be connected. And while the time crunch issue has been addressed, some major players have identified an opportunity to make a different kind of valuable link: connecting experts with those that need expertise. Both Google and eBay are rolling out services that promise to link up people that know something with people that want to know something.

These services share something in common with Elance, which we talked about before, but each aims to carve out a specific, special niche when it comes to connecting specialists with those who need their help.

eBay opened the salvo with SecretGuru. Currently in beta and available only in the UK, SecretGuru is an attempt to bring a curatorial eye to selling expertise. Unlike Elance, which allows almost anyone to ply their services, SecretGuru is highly selective about which experts it offers. It wants to create “memorable experiences,” from specialized cooking classes to learning to make shoes to personal style advice.
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