We are pleased to work with Ramon Ray, CEO and editor of, journalist, and technology evangelist, to bring you our new Small Biz tips on Wednesdays. Each week we’ll be sharing videos and articles featuring hot topics, products and trends in small business.

Real Estate Company Uses Mobile Technology to Attract Customers

A Boston real estate company is harnessing a type of mobile technology to make it easy for home buyers to access its properties’ MLS information on the spot. It’s called texting.
Gibson Sotheby’s International Realty, an independent real estate company with 200 agents, realized it needed to cater to the next generation of home buyers who are tech savvy, and who often prefer to do their own research before speaking with an agent. Read more…

Consumer Technology Can Help Your Business. Just Be Careful

This weekend, I’ve been at South by South West (SXSW) . The exhibits, as expected, showcased dozens of companies offering a variety of tools and services for location based mobile services, video, photo and more. Many of them were not specifically for the small business market. However, I believe that many of them can be good testing grounds to consider how you might leverage the technologies (such as mobile marketing) these new services represent, in your business. Read more…